​Digital Marketing Manager 

Location Devon
Discipline: Marketing and Design, Project Management
Job type: Permanent: Full Time
Salary: £45,000 (neg DOE)
Contact name: Robyn Warwick

Contact email: careers@sarahwest.co.uk
Job ref: VR/59
Published: about 1 month ago

Due to continued success, our client has an exciting new Digital Marketing Manager opportunity within the Marketing & Business Development team. 
The company is dynamic, supportive and are always innovating and growing. It’s a fun and friendly team who all have a real passion for what they do. This is the ideal opportunity for an experienced Digital Marketer to add some real value, enhance their career and truly make a difference. 

This role can be shaped depending on your strengths and what you enjoy. The focus will be on managing social media output, the website, and the recruitment portal, ensuring it's as attractive as possible for future candidates. 

What you’ll be doing

  • Implement the recruitment digital marketing plan and produce new ideas/campaigns

  • Understand the website user journey and implement recommendations to improve call to actions

  • Promote key job roles and increase the number of quality candidates applying for positions

  • Manage career social media channels and promote employer brand

  • Conduct social media audits and produce engaging content

  • Work with external providers to scope, storyboard and produce engaging videos and podcasts

  • Have ownership of the YouTube channel and launch company presence on TikTok

  • Work with external agencies to plan digital brand/recruitment marketing campaigns including web, SEO, PPC, display advertising and email

  • Run internal digital workshops and improve internal social media engagement

  • Drive data-driven approach with A/B testing and regular reporting on digital performance to analyse, optimise, test & learn

  • Trouble-shoot and resolve queries to ensure activities are delivered

  • Keep up to date on UX and the latest social media trends, as well as monitoring the competition’s online presence

About you
To be successful in this role you will need to love engaging with people on social media. We are looking for an outgoing digital professional who enjoys identifying new trends and clues in the data to understand what makes people tick and click. 

  • 3+ years’ experience of digital marketing preferably with an agency

  • Full understanding of all key social media platforms

  • Preferably digital qualifications i.e. CIM, Google etc.

  • Experience of executing paid social media campaigns, optimising landing pages and user funnels

  • Proficient in photo and video editing software

  • Excellent communication skills

  • Problem solving skills

  • Confident in building a rapport with people

  • Able to juggle multiple tasks simultaneously

  • Strong project management skills

  • Enjoys working as part of a team

Interested? Get in touch with Robyn to find out more or send your CV to careers@sarahwest.co.uk